Sheep shearing history

Over 180 years of Merino sheep farming culture and history in the South Island. See what's happened in the past and discover why we're still farming the worlds best Merino wool right here in the NZ high country!

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Visit Us – Discover The Wrinkly Rams

Tucked into the heart of the Mackenzie Country, The Wrinkly Rams is one of those places you stumble upon and never forget. Part shop, part café, entirely New Zealand — we've been welcoming travellers, cyclists, and locals to Omarama for years.

We're the home of the finest merino wool products in the world — grown right here in the high country and crafted into hats, socks, and clothing built to last. Browse over 180 premium NZ-made products, warm up with a coffee and something fresh from the kitchen, and take a little piece of the high country home with you.

Browse Our Collection

Over 180 premium NZ-made products under one roof — ICEBREAKER and other merino wool clothing brands, Native World and a huge luxurious Merino possum garment range, premium cowhide leather bags, natural pounamu & paua jewellery, skincare, childrens books, clothing and more.

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Find Us in Omarama

A natural stop on the Alps 2 Ocean Cycle Trail and the road between Queenstown and Christchurch. Look for the Rams!

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Homemade Food

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Order takeaways online

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Dine in or takeaway

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Good kiwi meals

A premium dining experience

Visit Our Café

Step through the doors and into the warmth of The Wrinkly Rams café. Homemade soups, fresh baking, and great coffee — the perfect stop on your South Island journey.